Apulia is light, fragrances, the sea. Apulia is colour. Apulia is history.

Apulia is a bridge towards Asia and Africa, the place where, though it is firmly anchored to Europe, you can perceive the Mediterranean in all its different aspects.

Apulia is the mysterious caves of the Gargano, the sun-drenched fields of the Tavoliere, the stony pastures of the western Murgia, the silver olive groves and the vineyards turning from green to yellow to rusty red, the almond and cherry trees, the Salento enclosed between the Adriatic and Ionian seas.

Apulia can be, at the same time, both gentle and harsh, full of light and twisted, poor and generous - without ever contradicting itself.

Apulia is a hospitable land. The Messapians, Greeks, Romans, Ostrogoths, Byzantines, Saracens, Normans, Swabians, French, Spanish and many others have travelled through, discovered, conquered, lived in and loved this land. In Apulia, mankind feels at home.